DALLAS, Ga., August 27, 2025 – The City of Dallas has been awarded the Outstanding Downtown Promotion Award at the Georgia Downtown Conference, recognizing their exceptional work in developing the most effective public relations piece, promotional campaign, or social media promotion for the city’s Dogs Day Out program.
This award celebrates the organization’s creativity and strategic excellence in enhancing the visibility and appeal of downtown Dallas through innovative marketing efforts. The Outstanding Downtown Promotion Award recognizes an exceptional promotional effort that enhances the image and visibility of the community. Whether through a signature event, a clever marketing campaign, or a fresh approach to outreach, this award celebrates excellence in community promotion.
“This recognition is a testament to the passion and creativity of our team and community,” said Dallas Main Street Manager Shannon Gordon. “Dogs Day Out has become more than just a fun event—it’s a meaningful way we connect people to our downtown and showcase the heart of Dallas. It’s a great day where local organizations and businesses come together to create something special, and we’re proud to see those collaborative efforts making a lasting impact.”
The Georgia Downtown Conference is a premier event that brings together leaders, stakeholders, and experts from across the state to share insights, strategies, and success stories in downtown development. The Outstanding Downtown Promotion Award is one of the conference’s key recognitions, highlighting the importance of effective communication and marketing in downtown revitalization efforts.
The award was presented on August 27 in Gainesville, where Dogs Day Out was commended for their innovative approach and the tangible results of their efforts. This recognition underscores the importance of creativity in community promotion.

About the Georgia Downtown Association:
The Georgia Downtown Association (GDA) is a non-profit statewide organization that connects communities and professionals that are committed to downtown vitality. GDA provides accredited training programs for downtown development professionals, advocates for Georgia’s downtowns, and educates private and public sectors on the economic benefits of a thriving downtown. GDA also hosts the annual Georgia Downtown Conference to offer top-notch educational training and networking opportunities.